That could probably stem from the fact that you raise ratings on some's levels just to make them "happy", and then you rate Summit lower than VSFC because of "no wow factor". Why wouldn't you rate Summit higher to make Rag happy? Why would you raise a rating of a level that apparently did not have the wow factor?

If there are standards, I'd like them to be universally applied.

Making properly sized reviews, instead of quick reviews, also helps if you're willing to go into detail about tactics and whatever the hell.